CasesSocial media and content

MijnBoete

Content that explains their rights to drivers, in carousels and reels.

Client: MijnBoete (Bannister Advocaten)
Sector: Law, traffic law
Assignment: Social media content: carousels and reels
Website: mijnboete.be

Assignment

MijnBoete is the Bannister Advocaten brand for traffic fines and traffic law. I make the content that explains to drivers, cyclists and pedestrians what their rights are.

Every month I develop carousels on current traffic topics, and I edit reels in which the lawyers explain things themselves. Everything is approved by the lawyers first.

58,800clicks from Google, Nov 2025–Oct 2026
4 millionimpressions in Google, Nov 2025–Oct 2026
2average position for “alcoholslot prijs” (alcohol interlock price)

Reels

Short explanations,
from the lawyers themselves.

Vertical video for social media, edited in the MijnBoete house style. Each reel acts out a recognisable situation, such as a driving ban or a hair test, after which a lawyer explains what you can do.

Carousels

Each carousel answers one question people really have, with a clear title on the first slide and the answer in a few steps.

Topics

Accidents caused by snow and ice
Disagreeing with your insurer
The Trapspotter app and alcohol checks
Vulnerable road users
Saliva tests
Alcohol interlock
Pedestrian crossings
Fitness-to-drive test

Video

100 reviews,
in fifteen seconds.

A short animation for the milestone of 100 reviews, with a selection of what clients wrote about their experience with MijnBoete.

Carousel

One rule,
in four slides.

Short carousels in the MijnBoete house style, each with a link to the full article on mijnboete.be. This one is about zero tolerance for young drivers from 2027.